Content replacement rules – Overview & Guide – Sempico Solutions Group

How to manage Content replacement rules?

The Content replacement rules section allows you to manage rules that automatically replace specific content in SMS messages based on defined criteria (destination, aggregator, sender, etc.). These rules help adjust message content before delivery.

Key actions:

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1. Viewing and editing content replacement rules

To view the complete list of content replacement rules:

Step 1: Click the show all button.png button in the Content replacement rules block -

Abba_content_replacement_rules_show all.png

And the system will redirect you to the Content replacement rules page -

Abba_content_replacement_rules_show all1.png
Step 2: Use the available filters to search by:

Destination — filter rules by the target country or network.
Sender — search by the sender’s name or address.
Search content — search for keywords or phrases used in the rule conditions.

Step 3: Click search button.png button to apply filters or click reset button.png button to return to the default full list.

Also, In the Content replacement rules table in the last column, you can perform essential operations:

Click (Update) icon to edit the content replacement rule.

1. On the opened Content replacement rules page -

Update the necessary fields:
- Destination — select the target country and mobile network (MCC/MNC) where the rule will apply.
- Aggregator — choose the aggregator handling the traffic.
- Priority — set the rule priority (lower numbers mean higher priority).
- Sender — specify the sender name the rule should apply to (use * to apply it to all senders).
- Ignore Case checkbox — enable this checkbox to ignore letter case in Sender matching;
- Searched phrase — enter the original phrase to look for in the message content.
- Replacement — provide the phrase that will replace the matched content.
- Link replacement — optionally select a predefined URL to replace links in the message.
2. After filling out confirm changes:
Click button to apply the updates.
Click (Delete) icon to to remove the content replacement rule.

2. Creating a new content replacement rule

To create a new content replacement rule to a client:

Step 1: Click the green create button1.png button in the Content replacement rules block -

or use the create button.png button on the Content replacement rules page -

And the system will redirect you to the Adding content replacement rule page -

Step 2: Fill in the required information:

Destination — choose the target country and network (MCC/MNC) where the rule will be applied.
Aggregator — select the aggregator through which traffic is routed.
Priority — set the priority level of the rule (lower number = higher priority).
Sender — define the sender value that will trigger the replacement rule (use * for all).
Ignore Case checkbox — enable this checkbox to ignore letter case in Sender matching;
Searched Phrase — enter the text you want to search for in the message content.
Replacement — specify the text that will replace the searched phrase.
Link Replacement — optionally choose a predefined link to be used as the replacement instead of a text phrase.

Step 3: Click save button.png button to apply the updates.

3. Bulk importing content replacement rules

You can import multiple content replacement rules.

Step 1: Click import rules button.png button in the Content replacement rules page -

import rules button1.png

Step 2: On the opened page -

import rules page.png

Select the account from which you want to import existing content replacement rules settings.

Step 3: Click import button.png button to confirm and apply content replacement rules to the current client.

4. Other actions

On the Content replacement rules page, you can also perform additional operations using the action buttons at the top of the interface:

Click button to remove one or more content replacement rules entries permanently. This action cannot be undone.